We built DoppelDown because we saw an industry charging small businesses $15,000–$250,000 per year for something that should be accessible to everyone. Your brand deserves protection regardless of your budget.
Every day, attackers register fake domains and create phishing pages that impersonate legitimate businesses. They target customers, steal credentials, and destroy the trust that companies spend years building.
The brand protection industry exists to solve this — but it's broken. Enterprise vendors charge minimum contracts of $15,000 to $250,000+ per year. They require lengthy sales cycles, custom onboarding, and annual commitments. For the vast majority of businesses, this isn't an option.
Meanwhile, small and medium businesses are the most vulnerable to these attacks. They don't have dedicated security teams. They don't have the budget for enterprise tools. And they don't have the time to manually search for threats.
DoppelDown uses AI to automate what used to require expensive analysts and enterprise contracts. We scan for threats, score their severity, collect evidence, and give you everything you need to take action — starting at $0 per month.
Automated scanning for typosquatting, phishing pages, and brand impersonation across domains and social media.
No weeks-long onboarding. Sign up, add your brand, and start seeing threats in minutes.
Designed for business owners and marketers, not just security professionals. No technical expertise required.
No hidden fees, no annual contracts, no "contact sales." Free tier included forever.
Make enterprise-grade brand protection accessible to every business — regardless of size, budget, or technical expertise.
DoppelDown is built by Dobson Development Pty Ltd, an Australian software company based on the Sunshine Coast, Queensland.
We're a small, focused team that believes cybersecurity tools should be accessible, transparent, and effective. We're bootstrapped and profitable by design — no venture capital, no pressure to upsell, no enterprise-only features hidden behind sales calls.
Our founder comes from a cybersecurity background in managed detection and response (MDR), and saw firsthand how small businesses were left unprotected by an industry focused on Fortune 500 clients. DoppelDown was born from a simple frustration: existing brand protection solutions cost $15,000–$250,000 per year, effectively pricing out every small and medium business. We decided to build something better.
Dobson Development Pty Ltd
ABN: 43 688 593 606
Sunshine Coast, Queensland, Australia
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